USA TODAY Co. Inc. (TDAY)

Newspaper publisher, 9,540 employees, U.S. and U.K. Read October 19, 2026 from the annual report for the period ending December 31, 2025, filed February 26, 2026. Ranked 5 of the 31 Communication Services companies read so far, by the share within reach now.

A news publisher whose filing counts 7,540 U.S. and 2,000 non-U.S. employees, so the Index's U.S.-only figure is replaced and publishing leads by description with marketing services beside it.

The figures on this page come from the company's own annual report and from BLS staffing patterns for its industries, never from a roster. They are estimates with a stated method. Nothing here says what the company will do: within reach is not a forecast of jobs lost or of savings.

What follows from the reading

Share of working time within reach of AI, on the long-run pace at four in five: 32% now, 55% at the end of 2027, 64% at the end of 2028, 66% at the end of 2030. By the patterns, the work is about 66% desk work, 23% people work and 11% body work. These are the site's industry estimates weighted by the shares below: estimates with a stated method and range, not a forecast of what the company will do. By the same patterns, at the end of 2028 about 35% of the working time stays with people (conversation, in-person and hands-on work), 48% becomes checking a model's work and 15% could be handed over with lighter checks, from the industries' own figures, not the company's roles.

Headcount

9,540 employees as of December 31, 2025 (sum of stated parts). Stated by count: approximately 7,540 employees in the U.S. and 2,000 outside it, 1,800 of them at Newsquest in the U.K.

The filing: “As of December 31, 2025, we employed approximately 7,540 employees in the U.S., of whom approximately 1,200 (or approximately 15%) were represented by six unions. As of December 31, 2025, there were approximately 2,000 employees outside of the U.S., including approximately 1,800 employed by Newsquest in the U.K.”

The workforce as industry patterns

What the filing says about the workforce: Approximately 7,540 employees in the U.S. (about 1,200, 15%, represented by six unions) and 2,000 outside it (1,800 at Newsquest in the U.K., bargaining with two unions) as of December 31, 2025; about 78 collective bargaining agreements; the U.S. count was 8,900 a year earlier.

Companies read with the same leading pattern

Other companies whose largest staffing pattern is also Newspaper, Periodical, Book, and Directory Publishers, largest first, each read from its own annual report. Within reach now and at the end of 2028, long-run pace, four in five.

• News Corporation (NWS, 21,700 employees)31% now, 64% by 2028
• The New York Times Company (NYT, 6,000 employees)33% now, 64% by 2028

What the filing says about AI

45 sentences in the filing name AI. The filing counts content and AI partnerships among its digital revenues, which grew to 46% of the total, and says it is developing AI-powered software solutions to grow its platform revenues; it names AI in 45 sentences.

• “As a result, in 2025 , total Digital revenues, which includes Digital advertising revenues, Digital marketing services revenues, Digital-only subscription revenues, and Other Digital revenues, including digital content syndication, affiliate, content and artificial intelligence ("AI") partnerships, and licensing revenues, grew to 46% of our total revenues, or $1.1 billion .”
• “Given our extensive portfolio, we seek to deliver and optimize a wide range of offerings across advertising, subscriptions, and commerce while increasingly leveraging our existing content to power syndication, affiliate, content and AI partnerships, as well as licensing arrangements.”
• “This includes continuing to develop software-based solutions, including AI-powered solutions, which are intended to increase our addressable market, improve retention, and increase our Core platform revenues.”
• “Foundation for ongoing growth We continue to modernize our infrastructure to support our transformation and long-term growth, including integrating advanced, next generation technologies that enhance automation, AI, and scalability across our operations.”
• “The USA TODAY Media segment is focused on monetizing its digital audience through multiple digital revenue touchpoints, including digital subscriptions, digital content syndication, affiliate, content and AI partnerships, and digital advertising leveraging both first and third-party data.”

Its annual reports, year by year

Sentences naming AI in each annual report, counted by one rule, beside the median report in the Index that year. Each count links its filing. Every company, by year and sector

• Fiscal 20213median 0
• Fiscal 20223median 0
• Fiscal 202321median 1
• Fiscal 202429median 4
• Fiscal 202545median 10

Headcount by filing year

As reported in each year's annual report, with the filing. A year marked not read had no figure the reading could take from the report's text.

Limits of this reading

• The Index's 7,500 is the U.S. count alone; the filing states about 2,000 employees outside the U.S. too, summed (rule 2).
• No count by business: the marketing services share is by segment revenue (c).

Source: the company's annual report on EDGAR, accession 0001579684-26-000010, the filing. Read by Claude Fable 5.1 under rubric version 1, by the method. A company can write to info@stratussc.com to have its reading checked against its filing.