Stagwell Inc. (STGW)
Marketing agencies, 10,951 full-time employees. Read October 19, 2026 from the annual report for the period ending December 31, 2025, filed March 13, 2026. Ranked 18 of the 28 Communication Services companies read so far, by the share within reach now.
Within reach now
26%
End of 2028
62%
Employees, annual report
10,951
Leading staffing pattern
Advertising, Public Relations, and Related Services
Share of the working time within reach, long-run pace, four times in five
- Now26%
- End of 202751%
- End of 202862%
- End of 203064%
What changes for its people by the end of 2028, by its industries' figures
- Stays with people 36%
- Becomes checking a model's work 48%
- Handed over with lighter checks 13%
Stagwell states approximately 10,951 full-time employees at December 31, 2025, with about 1,678 contractors and part-time employees counted apart, across its marketing services brands with no count by kind of work, so one pattern takes the whole workforce at advertising and related services by description (c).
The figures on this page come from the company's own annual report and from BLS staffing patterns for its industries, never from a roster. They are estimates with a stated method. Nothing here says what the company will do: within reach is not a forecast of jobs lost or of savings.
What follows from the reading
Share of working time within reach of AI, on the long-run pace at four in five: 26% now, 51% at the end of 2027, 62% at the end of 2028, 64% at the end of 2030. By the patterns, the work is about 64% desk work, 25% people work and 11% body work. These are the site's industry estimates weighted by the shares below: estimates with a stated method and range, not a forecast of what the company will do. By the same patterns, at the end of 2028 about 36% of the working time stays with people (conversation, in-person and hands-on work), 48% becomes checking a model's work and 13% could be handed over with lighter checks, from the industries' own figures, not the company's roles.
Headcount
10,951 employees as of December 31, 2025 (stated). The filing counts no employees by country; revenue is 77% U.S.
The filing: “Human Capital As of December 31, 2025, we employed approximately 10,951 full-time employees and approximately 1,678 contractors and part-time employees.”
The workforce as industry patterns
| Pattern | Share | Reason, from the filing |
|---|---|---|
| Advertising, Public Relations, and Related Services | 100% | The filing describes a network of marketing services brands, creative, media, research and digital transformation, with no count by brand or kind of work, so one pattern takes the whole workforce at advertising and related services by description (c), as Omnicom was read. |
What the filing says about the workforce: 10,951 full-time employees; approximately 1,678 contractors and part-time employees counted together apart from them; the count fell from 11,857 a year earlier.
Companies read with the same leading pattern
Other companies whose largest staffing pattern is also Advertising, Public Relations, and Related Services, largest first, each read from its own annual report. Within reach now and at the end of 2028, long-run pace, four in five.
- Omnicom Group Inc. (OMC, 120,000 employees)26% now, 62% by 2028
- Advantage Solutions Inc. (ADV, 73,000 employees)26% now, 62% by 2028
What the filing says about AI
64 sentences in the filing name AI. The filing calls Stagwell the global challenger network transforming marketing through AI, with self-service AI marketing technology, AI-powered compensation software, AI-focused hiring and an AI learning platform, in 64 sentences.
- “Such risk factors include, but are not limited to, the following: risks associated with international, national and regional unfavorable economic conditions, including the effect of changing tariff and other trade policies, inflation and other macroeconomic factors that could affect the Company or its clients; demand for the Company's services, which may precipitate or exacerbate other risks an...”
- “Business About Us Stagwell Inc. is the global challenger network transforming marketing through artificial intelligence ("AI").”
- “Stagwell provides a suite of marketing services that serve marketers' needs as well as self-service AI technology-driven solutions for in-house marketers.”
- “Through The Marketing Cloud, Stagwell is investing in the frontiers of marketing, developing technology products that leverage AI and data for content creation, "instant" market research, and communications.”
- “This is why Stagwell has partnered with Palantir to develop a new AI marketing platform that brings the industry closer to "The Holy Grail of Marketing" - delivering the right advertisement, to the right person, at the right time.”
Its annual reports, year by year
Sentences naming AI in each annual report, counted by one rule, beside the median report in the Index that year. Each count links its filing. Every company, by year and sector
- Fiscal 20214median 0
- Fiscal 202210median 0
- Fiscal 202332median 1
- Fiscal 202431median 4
- Fiscal 202564median 10
Headcount by filing year
As reported in each year's annual report, with the filing. A year marked not read had no figure the reading could take from the report's text.
| Period | Employees | Filed | Filing |
|---|---|---|---|
| 2025-12-31 | 10,951 | 2026-03-13 | 10-K |
| 2024-12-31 | 11,857 | 2025-03-11 | 10-K |
| 2023-12-31 | 10,250 | 2024-03-11 | 10-K |
| 2022-12-31 | 11,100 | 2023-03-06 | 10-K |
| 2021-12-31 | 9,100 | 2022-03-17 | 10-K |
| 2020-12-31 | 4,866 | 2021-03-16 | 10-K |
| 2019-12-31 | 5,647 | 2020-03-05 | 10-K |
| 2018-12-31 | 6,024 | 2019-03-18 | 10-K |
| 2017-12-31 | 6,200 | 2018-03-01 | 10-K |
| 2016-12-31 | 6,138 | 2017-03-01 | 10-K |
| 2015-12-31 | 5,690 | 2016-02-26 | 10-K |
| 2014-12-31 | 5,250 | 2015-03-02 | 10-K |
| 2013-12-31 | 7,218 | 2014-03-10 | 10-K |
| 2012-12-31 | 7,984 | 2013-03-07 | 10-K |
| 2011-12-31 | 6,810 | 2012-03-15 | 10-K |
| 2010-12-31 | 5,920 | 2011-03-14 | 10-K |
| 2009-12-31 | 4,925 | 2010-03-10 | 10-K |
| 2008-12-31 | 5,785 | 2009-03-09 | 10-K |
| 2007-12-31 | 6,561 | 2008-03-10 | 10-K |
| 2006-12-31 | 4,994 | 2007-03-16 | 10-K |
| 2005-12-31 | 4,055 | 2006-03-16 | 10-K |
| 2004-12-31 | 4,030 | 2005-04-18 | 10-K |
| 2003-12-31 | 3,200 | 2004-05-10 | 40-F |
| 2002-12-31 | 3,300 | 2003-06-25 | 40-F |
| 2001-12-31 | not read | 2002-07-01 | 40-F |
Limits of this reading
- The filing counts 1,678 contractors and part-time employees together, so the part-time employees cannot be added; the headcount is the full-time count.
- No count by kind of work: the one pattern is by description (c); the data service's segment table is one line.
- The U.S. share is not stated.
Source: the company's annual report on EDGAR, accession 0000876883-26-000010, the filing. Read by Claude Fable 5.1 under rubric version 1, by the method. A company can write to info@stratussc.com to have its reading checked against its filing.
The report on Stagwell Inc., $29
This page as a document to keep, with what it does not show: the share within reach at every date on three paces and two reliabilities, a typical workforce of this shape at the stated headcount role by role and task by task (the industries' staffing, never the company's roster), where to start, what changes for the people and what they would learn, every sentence in the filing that names AI, the headcount by year, the companies read with the same leading pattern, the method and a citation line. To print or save as a PDF, open again in your browser for a year.
See the report, $29See the sample first: Walmart's report is free
Questions about this company
- How much of Stagwell Inc.'s working time is within reach of AI?
- An estimated 26% now and 62% by the end of 2028, on METR's long-run pace at four in five, from the workforce Stagwell Inc.'s own annual report describes and BLS staffing patterns for its industries, never from a roster. It is an estimate with a stated method. It is not a forecast of jobs lost or of savings, and it says nothing about what the company will do.
- How many people does Stagwell Inc. employ?
- 10,951 as of December 31, 2025, as its annual report for the period ending December 31, 2025 states.
- What kinds of work make up Stagwell Inc.'s workforce?
- Read from its annual report as a blend of 1 industry staffing pattern, the largest Advertising, Public Relations, and Related Services; by those patterns the work is about 64% desk work, 25% people work and 11% body work. Each share has a one-sentence reason on this page that can be checked against the filing.
- What does Stagwell Inc.'s annual report say about AI?
- 64 sentences in the filing name AI. Its annual reports for fiscal 2021 to 2025 name it in 4, 10, 32, 31 and 64 sentences, year by year. They are counted and quoted on this page, never judged: a count says how much a filing talks about AI, not what the company does with it.
- How is this estimated?
- Claude Fable 5.1 read the annual report under the Index's written rubric (version 1) on October 19, 2026: the stated headcount, the share in the U.S. when stated, and the workforce as a blend of industry staffing patterns. The estimates are the site's industry estimates weighted by those shares, from O*NET tasks with estimated lengths and METR's measurements of how long a task AI models can finish. A company can write to info@stratussc.com to have its reading checked against its filing.
Embed these figures on your site
A small card with the share of working time within reach now and at the end of 2027, 2028 and 2030, the date and a link back. Free under CC BY 4.0; the card carries the credit.