NIQ Global Intelligence Plc (NIQ)

Consumer intelligence, 38,760 employees, 6% U.S.. Read October 2, 2026 from the annual report for the period ending December 31, 2025, filed February 27, 2026. Ranked 13 of the 38 Technology companies read so far, by the share within reach now.

The filing states the total, the U.S. count and one function count, nothing else by kind of work, so the whole workforce takes the marketing research pattern by description (c).

The figures on this page come from the company's own annual report and from BLS staffing patterns for its industries, never from a roster. They are estimates with a stated method. Nothing here says what the company will do: within reach is not a forecast of jobs lost or of savings.

What follows from the reading

Share of working time within reach of AI, on the long-run pace at four in five: 25% now, 37% at the end of 2027, 42% at the end of 2028, 45% at the end of 2030. By the patterns, the work is about 45% desk work, 17% people work and 38% body work. These are the site's industry estimates weighted by the shares below: estimates with a stated method and range, not a forecast of what the company will do. By the same patterns, at the end of 2028 about 56% of the working time stays with people (conversation, in-person and hands-on work), 28% becomes checking a model's work and 13% could be handed over with lighter checks, from the industries' own figures, not the company's roles.

Headcount

38,760 employees as of December 31, 2025 (stated). Over 2,350 of 38,760 in the United States.

The filing: “As of December 31, 2025, we employed 38,760 employees worldwide, including over 2,350 employees in the United States.”

The workforce as industry patterns

What the filing says about the workforce: 38,760 employees, over 2,350 in the United States; over 4,370 in technology, AI and data science, nearly 1,300 of them data scientists; temporary employees, contractors and consultants as needed; no U.S. union representation.

What the filing says about AI

149 sentences in the filing name AI. One hundred forty-nine sentences, many of them the names of its former parent entities (AI PAVE Dutchco, AI Global Investments), the rest on AI and machine learning in its data enrichment by nearly 1,300 data scientists, AI leadership as a competitive factor, and its 4,370 employees in technology, AI and data science.

• “Form 10-K Summary 139 SIGNATURES 140 i T a b l e o f C o n t e n t s ABOUT THIS ANNUAL REPORT Basis of Presentation Historically, our business has been operated through Intermediate Dutch Holdings B.V., an indirect subsidiary of AI PAVE Dutchco I B.V., and its consolidated subsidiaries, including Indy US Holdco, LLC, a Delaware limited liability company ("US Holdco"), and our other operating su...”
• “On January 21, 2025, AI Global Investments (Netherlands) PCC Limited acquired Flower Road Limited, an Irish private company with limited liability that was incorporated in Ireland on June 6, 2017 as a dormant company.”
• “In addition, after effectiveness of our prospectus, dated July 22, 2025, filed with the Securities and Exchange Commission in accordance with Rule 424(b) of the Securities Act on July 24, 2025 (the "Prospectus") and shortly prior to the completion of the initial public offering ("IPO"), we performed a series of restructuring transactions that resulted in NIQ Global Intelligence plc becoming the...”
• “Subsequent to the Reorganization and IPO, the accompanying financial statements have been recast to reflect the consolidated financial statements of NIQ Global Intelligence plc and its consolidated subsidiaries, including Intermediate Dutch Holdings B.V. and AI PAVE Dutchco I B.V., and its consolidated subsidiaries, as a transaction between entities under common control.”
• “Peck of Nielsen Holdings' Connect business, which was completed in March 2021; "Adjacent Verticals" means financial services, government, media and advertising sectors; "Advent" means Advent International, L.P.; "Advent Shareholder" means AI Global Investments (Netherlands) PCC Limited, an affiliate of Advent that acquired its interest in NIQ in the 2021 Carve-Out Transaction; "AI" means artifi...”

Headcount by filing year

As reported in each year's annual report, with the filing. A year marked not read had no figure the reading could take from the report's text.

Limits of this reading

• No count by kind of work beyond the 4,370 in technology, AI and data science, a counted function recorded in the notes; one marketing research pattern by description (c).
• The AI sentence count includes the names of former parent entities that are not about AI.

Source: the company's annual report on EDGAR, accession 0001628280-26-012572, the filing. Read by Claude Fable 5.1 under rubric version 1, by the method. A company can write to info@stratussc.com to have its reading checked against its filing.